Are You Guilty Of Playing Follow The Follower?
Why would your target market choose you over your competition? Hear Dean Mercado discuss a breakthrough marketing methodology to stand out from the pack!
How to Position Yourself As The Obvious Industry Expert
Are you ready to assume the role of the obvious expert? Visualize yourself for a moment in your minds eye being in that role. What exactly does it look like? Got that picture in your mind? Now look the part! Sound the part! And BE the part!
9 Simple Ways to Build Better Business Relationships
Business relationships take effort. The Marketing Minute discusses 9 simple truths to building an unbreakable relationship with your business contacts.
Differentiate or Die: 3 Keys to Beat Down Competition
Quite frankly there are very few ways to really differentiate yourself from your competition. You make a great product, so do they. You provide top-notch customer service, they do too. Worse yet, there’s probably a competitor out there that already plays a bigger and better game than you. So what can you do about it? Well, here are 3 keys you can start applying immediately to differentiate and separate yourself from the pack.
WordPress Website Speed 101: What You Need To Know
Websites have become digital storefronts for businesses of all shapes and sizes. In fact, 55 percent of small businesses operate a website. But how many of …
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WordPress Website Security 101: What You Need To Know
WordPress offers a huge range of features and functions. It also powers 20 percent of self-hosted websites. Not all hackers will try to access your website to …
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How To Increase Top-Of-Mind Awareness With Your Target Market
I believe it’s safe to say that we all have our sphere of influence — extending from those who know, like, and trust us all the …
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How To Choose Your Perfect Target Market
One of the biggest and costliest mistakes that I see small businesses make time and time again is that they’re neck deep into their business, and …
5 Website Copywriting Best Practices for Beginners
There are more than 1.5 billion websites on the internet right now. So as a small business owner, how can you possibly connect with your audience in a …
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9 Digital Marketing Trends You CAN’T Ignore In 2020
Did you know that there are over 30 million small businesses in the USA? Thanks to the recent economic upturn, many have taken the opportunity to stretch their …
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Website Best Practices: 21 Tips You Need To Know
Creating a great website isn’t easy; I get it. There’s a lot you need to know… and do. What follows is a list of 21 website best practices every small business …
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