Did you know that the most important tactic marketers use is social listening? If you’ve been trying to figure out how to improve your marketing efforts, one …
The Buyer’s Journey: What Effective Business Owners and Entrepreneurs Need to Know Read More »
Business has always been more about who you know, not necessarily what you know. Yes, you’ve likely heard that cliché before; however, it is very relevant …
9 Simple Ways to Build Better Business Relationships Read More »
One of the biggest and costliest mistakes that I see a small business make time and time again is that they’re neck-deep into their business, and …
6 Factors To Consider When Choosing Your Perfect Target Market Read More »
You know, there comes the point in time when we realize as human beings that we don’t know it all. More important still is the point …
10 Great Marketing Quotes That Can Skyrocket Your Small Business Read More »
You attend local networking events, meet new people, and exchange business cards. You participate in lead exchange groups like BNI in hopes of getting referrals. Create …
Testimonials rock, and a perfect testimonial will drive business! How so? Simply put, they influence your target market. So what are they? Why does your business need …
A 4 Step Formula For Writing The Perfect Testimonial Read More »
If you weren’t already aware, the Internet is typically the first place people look when they’re searching for information on what you do. Additionally, the Internet …
I’d like expose you to what NOT to do with your approach to marketing in this first part of four articles. I will break down each one of the 3, as I call them, ‘marketing recipes for failure’ and share what to do to avoid them.
Why would your target market choose you over your competition? Hear Dean Mercado discuss a breakthrough marketing methodology to stand out from the pack!
Are you ready to assume the role of the obvious expert? Visualize yourself for a moment in your minds eye being in that role. What exactly does it look like? Got that picture in your mind? Now look the part! Sound the part! And BE the part!
Quite frankly there are very few ways to really differentiate yourself from your competition. You make a great product, so do they. You provide top-notch customer service, they do too. Worse yet, there’s probably a competitor out there that already plays a bigger and better game than you. So what can you do about it? Well, here are 3 keys you can start applying immediately to differentiate and separate yourself from the pack.
