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Wisdom From The Small Business Trenches

Differentiate or Die – 3 Keys to Eclipse Your Competition

Quite frankly there are very few ways to really differentiate yourself from your competition. You make a great product, so do they. You provide top-notch customer service, they do too. Worse yet, there’s probably a competitor out there that already plays a bigger and better game than you. So what can you do about it? Well, here are 3 keys you can start applying immediately to differentiate and separate yourself from the pack.

Internet Marketing: 5 Reasons Why Your Business Must Have an Online Presence

The Internet has officially changed the face of business and in case no one has done this for you already, let me be the first to formally welcome you to the “Information Age”, or should we call it the “Internet Age”.

The Internet is simply not a fad or a flavor of the week. It is the real deal and it is here to stay. It may morph in one way, shape, or form however, it is here to stay and the most successful businesses are taking advantage of it.

So why exactly should you take your business online? Although there are tons of reasons, here are 5 key ones:

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