Spray and Pray Marketing: How To Identify and Overcome It
When trying to attract your target market, you would be wise to stay away from the “spray & pray” marketing approach.
Marketing Recipes for Failure: What Are They And How To Avoid Them
I’d like expose you to what NOT to do with your approach to marketing in this first part of four articles. I will break down each one of the 3, as I call them, ‘marketing recipes for failure’ and share what to do to avoid them.
Beware: Is Flavor of the Day Marketing Draining Your Marketing Resources?
Do you get excited about a new marketing strategy or tactic and act on it without clearly thinking it through? Are you using “flavor of the day marketing?”
Warning: Casual Marketing Leads to Marketing Casualties
In Part 2 of the Marketing Recipes for Failure Series we discuss “Casual Marketing” which can lead to marketing casualites!
Are You Making This Massive Marketing Mistake?
In marketing, timing and targeting are everything. Watch this video and identify if you are making a massive marketing mistake by providing the wrong marketing message to …
Are You Neglecting This Most Important Target Market Segment?
Did you know that there are a number of different target market segments that your business should be marketing to? Do you know which target market …
Are You Neglecting This Most Important Target Market Segment? Read More »
Are You Guilty of Surface Marketing in Your Business?
In this video Dean Mercado comes from the angle of what not to do when marketing your business, then reverses it to show how to maximize marketing efforts!